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Friday, November 4, 2011
Jason DeRulo - Breathing [Music Video Premiere]

Over time, Jason DeRulo has proven himself to be quite reliable to give us some good tunes, some occasionally horribly trashy tracks (Don't Wanna Go Home, Whatcha Say, Ridin' Solo), but this is from the man that gave us In My Head, so he is somewhat forgiven. That said, for his second album Future History, he hasn't been able to produce a hit as massive as In My Head yet, and has already released two singles off the album - the clubby Don't Wanna Go Home and the by the numbers Bruno Mars type of song with It Girl, except without the raw gutsy vocal of Bruno.

Both ultimately forgettable numbers. Now he's on his third single, titled Breathing. Yes, Breathing is another one for the clubs, now that that's out of the way, by mainstream club tracks standard, this is actually decent. There's always the fear of the song going to shit thanks to cheap, generic production ala Nicole Scherzinger's new tune Try With Me, but it just never does. It just gets terribly worryingly close to it. The video for the track itself seems like Jason's a little over four days late for Halloween with the Halloween-themed clip.

Eh, it's no In My Head, but it'll do.

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